The Tech Sector’s Bright Green Spots
Tech manufacturing and other industries are responsible for a wide range of deleterious effects on the environment, including the depletion of the ozone layer, the release of toxic substances that affect the environment at large and people, deforestation due to land use, eutrophication, the advancement of climate change, and the mining and overconsumption of limited resources like copper. But some tech companies have managed to find ways of doing business that maximize their sustainability and minimize their environmental impact.
An
Example of Green Industry
One example of "ultra-green"
tech industry leadership is Micro Solutions Enterprises, whose founders, Avi
and Yoel Wazana, have thoroughly committed to becoming part of the solution by
implementing some of the most sustainable business practices around. MSE, who
have already recycled approximately 15 million cartridges since 1994, gather
pre-used toner cartridges used in printing and then either repair them for
resale, or remanufacture them completely. This practice serves two different
environmental purposes: the reclaimed toner cartridges are prevented from
taking up space in landfills and leaking chemicals into the earth, and many
valuable resources are conserved, which would otherwise be gobbled up by making
new cartridges from scratch.
The
Good News
Two-pronged approaches of this type are
becoming more common among savvy entrepreneurs who want to reduce waste while
streamlining production and reducing overhead. By the end of 2005, more than
half of all states in the U.S. had introduced bills to minimize and/or regulate
what’s called “e-waste.” And many manufacturers of high-tech equipment have
partnered with nonprofits, retailers, and city and county governments to
organize the collection of unwanted used electronics.
A
Long Way to Go
But in terms of ease of use, cost, and
breadth of scope, most American programs of this type fall far short of their
counterparts in other parts of the world, including Japan and Europe. As of ten
years ago, 95 percent of American consumers were not even familiar with the
term “e-waste.” Though this statistic has improved over time, there is still a
long way to go to raise awareness of the problem of e-waste, and design and
implement optimal solutions.
The burden of improved sustainability
practices cannot fall primarily on the consumer. It is vital for leaders at
every level of government to join with businesses of every size to find ways to
minimize the impact of humans upon our fragile ecosystem. If more companies
would choose the path of green leadership followed by businesses
like Micro Solutions Enterprises, the outlook for climate change and the
other outcomes of environmental pollution could become much more hopeful.
Labels: Micro Solutions Enterprises
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