Yoel Wazana Shows the Benefits of a Curious Mind

Sometimes it's not all about credentials. In this certification obsessed world, it's not always the Ivy Leaguers or PhD holders that make the big impact. Many of the most successful entrepreneurs don't have the typical background that we associate with success. In fact, some of the most successful businesspeople have been those who are forever curious and spend much of their time just tinkering around with things that interest them. One such curious person and entrepreneur is Micro Solutions Enterprises president and founder, Yoel Wazana. Wazana is an Israeli immigrant with no formal training or engineering education who managed to come to America and revolutionize the aftermarket imaging supplies business.

Wazana's background was mechanics and he was a tinkerer by habit. Early on, he worked for a toner cartridge remanufacturer that gave him the time to experiment with printers and the product. As time went on, Wazana identified a need that wasn't being met. He believed the market was sorely missing a high quality OEM alternative. Many of the early remanufactured toner cartridges were crudely constructed. In order to "recycle" them, the manufacturers would just drill a hole in the spent cartridges, refill it, and offer them for sale. This led to widespread customer dissatisfaction as the cartridges weren't reliable.

When Wazana launched MSE in 1994, he changed all that. Over the past twenty years, Yoel Wazana has helped rehabilitate the aftermarket imaging supplies market and now heads the leading company in the industry.